This article is based on a presentation from the Future of SaaS Festival 2022. Catch the full talk on OnDemand right here.

In this exclusive article, Senior Product Marketers Shishir Agrawal and Abhishek Bathla tackle the delicate art of product market fit: From how to define it, to recognizing its importance, and utilizing it to give your product a solid, value-based foundation.

Know your value, deliver your value. Master product market fit.

Key talking points include:

  • Introducing the experts
  • Defining product-market fit
  • The importance of product market fit
  • Measuring product-market fit
  • Product market fit in action