This month, we’ve been busy putting together our very first SaaS Tools of Choice Report - AKA the quintessential guide to the tools SaaS leaders are using to excel in the sector.
If you're sick of sifting through pages of search results and sponsored listicles for the perfect tool, this one’s for you.
Keep your eyes peeled for a detailed breakdown of tried and tested tools from the likes of Intellum, Zendesk, Productboard, and more. 👀
- Emma, Content @Future of SaaS
Perfecting your product-market fit [Q&A with SocialBee]
There’s no doubt, product-market fit is the first rung on the ladder of success for any SaaS company, but how do you get it? How do you know when you have it? And who should be responsible for driving it?
Ovi Negrean, Co-Founder and CEO at SocialBee answers all these questions and more in this super insightful, Q&A.Perfect your fit
What does an investor look for in a SaaS product?
With the increase in the number of SaaS products, investors today have a large pool of startups to consider from.
It’s become much harder to convince investors to invest in startups. In order to stand out, founders need to understand the thought process of investors and know what the key benchmarks investors are looking for.
In this article Wayne Wee, Investment Analyst at Vertex Ventures, outlines the top 10 metrics most sought after, so you can really raise the stakes.Enhance your appeal
How leaders with non-SaaS backgrounds can shape the future of SaaS
For those outside of the industry, making that big move into the SaaS space can be intimidating and overwhelming.
Luckily for them, Michelle Sawa, Director of Customer Experience at Lionguard, led a super insightful panel discussion with three key leaders, all about transitioning into SaaS and the unique perspectives recruits with different backgrounds can offer.
New this month
- The power and impact of product marketing | Unbounce
- Pricing and packaging: how high-growth SaaS startups can crack the code | Productboard
- Marketing metrics framework
- SaaS social media guidelines
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