This article is taken from a talk Yael Barak gave at the Future of SaaS festival 2021. Catch the full talk on demand right here.
If you’re starting out in SaaS, you’ve probably wondered how you can bring your payments in-house. How can you cut out those pesky financial middlemen that are eating away at your bottom line?
I’m here to tell you how you can do that and increase customer retention into the bargain by embedding payments directly into your platform.
Here’s a breakdown of our main talking points:
- What is embedded payments?
- How can embedded payments boost your brand?
- The crawl, walk, run of embedded payments
- Embedded payments use cases
- Payments readiness self-assessment
But first, let me tell you a little bit about myself and what I do at Checkout.