Members-only Customer Success Getting to grips with customer advisory boards and their benefits Creating and launching a product is one thing but developing and improving it is another. One of the best ways to do this is by absorbing as much feedback as possible through Customer Advisory Boards (CABs) and customer feedback loops....
Members-only Data & Insights Scaling and deciding which metrics to measure: the metrics that matter most At the SaaS Metrics Summit, we were lucky enough to be able to sit down with three leaders from the world of SaaS, who shared with us their insights on the metrics that matter most as you scale your organization....
Members-only Membership content Embedding payments into your platform: How, when, and why? If you’re starting out in SaaS, you’ve probably wondered how you can bring your payments in-house. How can you cut out those pesky financial middlemen that are eating away at your bottom line?...
Members-only Sales Top 7 sales enablement tools for SaaS leaders When it comes to effective sales enablement, which tools should you be using? We’ve compiled a list of 7 top sales enablement tools....
Members-only Data & Insights Making the most of customer insights across CS, sales, and marketing Ever wondered how to use customer feedback to build world-beating software and become a household name? Then you’ve come to the right place....
Members-only Product Management The secrets of compelling messaging and effective product positioning If you have anything to do with a product, you’ll know that messaging and positioning are absolutely integral to your responsibilities. Don’t believe us? Just refer to the 92% of respondents in the State of Product Marketing Report who confirmed this to be the case....
Members-only Future of SaaS Cross-functional collaboration and engaging key stakeholders What do you get when departments are toiling away in their silos, never reaching out to each other? Your key metrics for success are gonna nose-dive!...
Members-only Events Future of SaaS Festival | Virtual | June 14-16, 2022 On June 14-16, Future of SaaS will bring together the SaaS community from the world’s largest companies and most exciting startups to share their success stories, experiences and challenges....
Members-only Future of SaaS How to lead a collaborative Go-To-Market strategy Bringing a new product or feature to market requires careful planning and a whole lot of cross-functional collaboration in order to be successful....
Members-only Customer Success 5 awesome tips for building a customer advocacy program Building a customer advocacy program can really accelerate your business and drive revenue! The ultimate goal for any department within an organization is to have a representative at the table during those crucial C-suite meetings. We want to convince senior stakeholders that you can drive results....
Members-only Membership content The future of SaaS and Fintech Today, we’ve moved into subscription models that are sold both to businesses and individuals....
Members-only Future of SaaS Why the best CMOs are great storytellers For as long as humans have been around, storytelling has been an integral part of life. It’s an incredibly valuable way of building connections with others, making things memorable, and communicating in a way that keeps people engaged....
Members-only Product Management Myths of product operations While the product operations discipline does have the word ‘product’ in it we need to remember that product management is not the only player in the development of products....
Members-only Future of SaaS Festival | Online | June 14-16, 2022 June 14 - 16 | Online Accelerate the capabilities of your SaaS product to drive rapid growth. We want to help B2B SaaS companies...
Members-only Diversity, Equity & Inclusion Creating female leadership teams Rejoice! Things are looking up for female leaders. In a 2020 article, CNBC reported that women were promoted to 12% of CEO positions in America’s top 500 companies....